fractional business services
Marketing
Some agencies dive right into tactics, at Shine Management, we start with understanding your business and goals. Then we help define the optimal customer segments that need what you have to offer. We get to know what matters most to your customers and create messaging that will compel them to your business.
Your strategic roadmap will be tailored to your industry, audience, and budget. It will spell out the steps needed to reach your goal, including extensive testing and reporting along the way. Based on trends and ROI for each campaign, we will make data-driven recommendations to scale up tactics that give your business the best bang for your buck.
You will be partnered with a seasoned and versatile team of marketing experts. We pride ourselves in being approachable and easy to work with. We look forward to meeting you and learning about your business!
1. Understand your goals
Goals that define your growth plan
2. Define Your Audience
Targeting customers who need what you are offering
3. Develop Messaging Strategy
Language that addresses what matters to your customer base
4. Create a results-driven Plan
The right message on the right platforms
5. Measure and Learn
Test tactics, measure ROI, & refine
6. Optimize and Scale
Expands campaigns that drive sales
Fractional CMO services
Strategic Advisory services
Customer segmentation & modeling
brand development
creative services


