fractional business services
Marketing
Some agencies dive right into tactics, at Shine Management, we start with understanding your business and goals. Then we help define the optimal customer segments that need what you have to offer. We get to know what matters most to your customers and create messaging that will compel them to your business.
Your strategic roadmap will be tailored to your industry, audience, and budget. It will spell out the steps needed to reach your goal, including extensive testing and reporting along the way. Based on trends and ROI for each campaign, we will make data-driven recommendations to scale up tactics that give your business the best bang for your buck.
You will be partnered with a seasoned and versatile team of marketing experts. We pride ourselves in being approachable and easy to work with. We look forward to meeting you and learning about your business!
1. Understand your goals
Goals that define your growth plan
2. Define Your Audience
Targeting customers who need what you are offering
3. Develop Messaging Strategy
Language that addresses what matters to your customer base
4. Create a results-driven Plan
The right message on the right platforms
5. Measure and Learn
Test tactics, measure ROI, & refine
6. Optimize and Scale
Expands campaigns that drive sales
Fractional CMO services
Strategic Advisory services
Customer segmentation & modeling
brand development
creative services
Engage, Convert, & Close
With the power of HubSpot
Do you need leads? More specifically, do you need leads that convert into sales? If the answer is yes, then you need HubSpot.
HubSpot empowers users to capture and connect with prospects while providing insights that help you understand where this prospect is on their buying journey. HubSpot is loaded with features that help you work smarter, not harder.
As a certified HubSpot partner, we can get you set up with the perfect plan and set everything up for you. From there, we can provide ongoing support for your marketing campaigns or get your team trained and on their way to closing sales.
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